Nobody buys a two-door sport coupe because it’s the practical thing to do. The attraction of a sport coupe is its fun factor. By the very nature of their architecture, sport coupes are lighter and more nimble than sedans with comparable engines; they tend to accelerate faster and brake shorter too. In terms of styling, they’re the show-offs of the auto worldand that’s another essential aspect of their appeal.
In short, a sport coupe often serves as a manufacturer’s performance and styling showcase. If the emphasis is on high performance, however, a high price is the predictably equal and opposite reaction. Some automakers recognize that not all car buyers can affordor are willing to buythe very best sporting hardware; but if the price is right, many will settle for just looking sporty and call it a day. Apparently, such is the marketing justification behind Chevrolet’s Camaro RS and Mitsubishi’s 3000GT. In comparison to their significantly more muscular siblings, both of these sporty cars feature denatured V6 power at an affordable price (always a relative term). But to look at them, with their sexy frocks and suggestive spoilers, their claddings and snouts, they’re the image of exuberanceperformance incarnate.
In other words, both of these coupes know how to strike a pose. Mitsubishi’s 3000GT is one of the contemporary auto world’s most extreme expressions of flash and dash: Scoops and nacelles swirl and flare; feline headlights glare from behind leering, transparent eyelids; a basket-handle spoiler is poised and tautready for the 200-plus mph speeds that require such a degree of aerodynamic downforce. With a scant 161 horsepower, of course, the base model 3000GT won’t be taking flight anytime soon; but, as they say, ’tis better to have and not need....
For its part, Camaroclassic, venerable, 30-year-old Camarohas helped define the all-American performance image ever since Chevy unveiled the first one in ’67. The RS (for Rally Sport) appearance package was born the same year to provide a styling compensation for V6-equipped Camaros outmuscled by the V8-powered Z28 model. From its bulging, sinewy origins, Camaro’s styling has evolved gracefully into today’s sweeping ballistic shape. The RS body trimmings add a discreet eyebrow spoiler over the trunk lid, chunky side cladding under each door, and a vaguely sinister air dam up front that appears ready to draw the entire car down in a road-hugging vacuum. In reality, though, it’s ready to chip and break at every sproing against sidewalk or curb.
With a remarkable duplication of purpose, Mitsubishi and Chevrolet have each configured a sporty coupe that, in deference to price, combines emphatic style with diluted pep. There the similarity endsin virtually every way. The Mitsubishi 3000GT is a questionable attempt to make less out of more; the Camaro RS, to turn less into more. The Mitsu is a front-wheel-drive “puller” in search of a motivating force; the Camaro, a rear-drive “pusher” that has definitely found its niche.
Mitsubishi’s challengewhich it ultimately failsis to safeguard some of its assertive image with at least a hint of performance. The three-liter, single-overhead-cam V6, which this base-model sport coupe borrows from the new Montero Sport SUV, is simply insufficient for the job. The aforementioned 161 horsepower manages only an ambling gait that, in contrast to the car’s styling overstatement, is almost comical. Granted, it’s easy to drive; in fact, the combination of quick-revving throttle response and the car’s positive, crisp-shifting five-speed is definitely its main achievement. But while you’re shifting up the scale, there’s not a lot of scenery passing by the window. This is a far cry from the car’s role model, the 320-horsepower 3000GT VR-4, whose twin-turbo powerplant needs four-wheel-drive just to harness all its gumption.
But the point is supposed to be price, you say. Granted, compared to the VR-4’s sticker of $45 grand, the 3000GT looks a lot better at $28,195 (as tested). Yes, the optional 10-CD changer is nice (although the stereo system overall is a little bass-heavy); yes, the cockpit is comfy and chock full of conveniences (although the front seat belts incite a brief tug-o-war each time you want to secure them). And yes, the car even handles quite well, thanks to its wide track, indy suspension, and low center of gravity (although preserving momentum takes precedence over pushing the limits of traction when cornering). What’s unclear, however, is why the Camaro RS can equal or surpass the lion’s share of these same accomplishments for $6,250 lessat an as-tested price of $21,945, to be exact.
Take the Camaro’s 3.8-liter V6, for example; it makes a healthy 200 horsepower that’s rich in acceleration-boosting torque. Its pushrod design doesn’t have the Mitsu’s quick-rev personality, and its power is sapped a bit when mated to an optional four-speed automatic transmission; but even so, the Camaro is stout where the Mitsu is slack. The superior feel of rear-wheel-drive only emphasizes the point. The Camaro’s ride is less sophisticated, and uneven surfaces tend to fluster the car’s handling; but there’s a visceral, virile feel that’s, well, sportywhich is sorta the point, isn’t it?
The characteristic GM-ishness of the interior is inescapable, of course; you sit onnot ina Camaro’s front buckets. There’s that infuriating bulge under the front passenger floorboard (to accommodate a catalytic converter). Knobs and other switchgear are Cro-Magnon compared to some of the gee-whiz layouts from Japan and Europe; by the same token, it takes only one guess to figure out how everything works.
One driver’s sport coupe is another driver’s sled, so it’s really a matter of taste whether one prefers the unfettered versions of Mitsubishi’s exemplary 3000GT VR-4 or Chevrolet’s gut-wrenching Camaro Z28. Each of these honest-to-goodness sport coupes certainly has its partisans. It doesn’t follow, however, that a successful hi-po sports coupe will automatically translate into a low-po, bottom-dollar facsimile. Ultimately, there’s a simple reason why the Camaro RS succeeds where the base-model 3000GT doesn’t: When performance takes a backseat, it’s pricenot panachethat matters more.
Off the Floor
Miracle Motor Mile
Automobile Alley along Gallatin Road near Rivergate Mall has become a Miracle Mile for the month of July. In support of Tennessee Christian Medical Center’s new Day Surgery Center, the Frensley Chrysler/Isuzu, Hays Nissan, Hillman Imports, Regent Dodge, and Trickett Olds/Honda dealerships will make a donation for every car sold. The monthlong fundraiser will climax with a foot-traffic jam as competitors gather at Rivergate Mall on Sunday, July 27, for the Miracle Mile Run and Walk, which will feature Nashville’s only one-mile competitive event, a 5K run, and a family fun run. For registration information, call TCMC’s Shannon Truitt at 615-865-0300, ext. 4850.
Two different industry studies indicate boon times for auto consumers. According to Autofacts Group, ’97 sales incentives for June reached their second highest level in the ’90s, as Asian and domestic manufacturers increased cash and financing “give-backs” to lure new buyers. Only the European manufacturers seem to be resisting growth in their incentive programs, preferring instead to lower basic pricing. The July study cites falling used-car prices as a major factor in prompting more lucrative new-car incentives, and it predicts a full-blown, global “price war” in ’98 after manufacturers adjust sticker prices downward to eliminate rebates and other incentives.
Meanwhile, according to the Motor & Equipment Manufacturers Association, Americans are spending 23 percent less for gasoline (adjusted for inflation) than they did in 1978. Vehicle fuel efficiency is up more than 60 percent for the period and inflation-adjusted gas prices are down 21 percent. The result is that American drivers are actually driving more miles while spending less to do so as the invisible hand of supply and demand ratchets prices lower.
With such impressive gains for auto consumers coming to lightnot to mention a Dow Jones Index soaring into the cloudswhy does that creepy feeling of dread seem to be lurking in the shadows?
Can it wait?
If you thought Honda and Mercedes were late to the sport/utility party with their CR-V and M-Class models, respectively, what about last weekend’s news that VW and Porsche will field an SUV by the 2001 model year? All we know from a report in Germany’s Der Spiegel magazine is that the VW will roll out first, with a hopped-up Porsche model to follow.
Last week to cyber-drive
BMW’s impressive CyberDrive program on the Internet ( http://www.bmwcyberdrive.com/ ) is parking it on July 23, which means there’s only a week left to enjoy this elaborate test-drive simulation on the Web. Together with Apple Computer, BMW has been offering different daily cyberdrives in virtual BMWs, customized to drivers’ performance and design preferences. Remaining “junkets”which change each weekdayinclude a visit to an historic automobile race, a mountain-bike excursion through several European destinations, and a realistic flight aboard a legendary DC-3.
Dealer news and other views are invited by fax at 615-385-2930 or via e-mail to Autosuggestive@compuserve.com.